Terra Cat is New Zealand's Caterpillar dealer.
Terra Cat is a business built on solid ground, with 90 years of experience as Gough Group, we continue to create strong relationships and close links to the people we work with.
The name Terra Cat comes from the Latin words terra firma - meaning ‘firm earth or solid ground’ - and captures how we deliver power on the ground in people, place, product and services. Cat brings the power of unparalleled world class products and systems you know and rely on. The new name also reflects Terra Cat’s connection to the land and to the grounded nature of our people and our relationships.
Our logo combines our grounded approach with the fern device, representing new hope and new beginnings. It shows our pride in being more than 90 years strong in Aotearoa, and is locked up to the Cat logo - our uniquely powerful product and brand.
We supply a full range of Cat equipment, services and technology solutions, powered by people to drive tailored business solutions, enabling our customers to be safe, sustainable, productive and profitable. We call it Power On The Ground.
Terra Cat has a national network of 18 facilities from Whangarei to Invercargill.