5 Tips for Hiring Construction Workers

Finding the right person for a job, especially when you work in a demanding industry like construction, is a big responsibility. To hire equipment operators, you need to find motivated people who are confident, eager to learn and equipped with all the qualifications you need. While finding the right talent in the current market can take time and effort, it's possible when you employ the right strategies. Using these tips for hiring construction workers could be your ticket to finding competent new employees.


The first step in hiring construction workers is determining what you want in an employee and putting it into a concise, readable format. Your job description may include the responsibilities of the employee, the qualifications they need to have, the benefits they will receive and more. Keeping it short and to the point is the best policy.

After you create a suitable job description and ad, you'll need to start posting it in job hiring databases where construction workers will see it. There are many online job boards to help you get started.


Do your current employees know any other construction workers who may make good candidates for the job? If so, using referrals to find new people could be your ticket to recruiting reliable talent.

Sometimes, referrals can lead to excellent hires for your company. You can even develop a referral program and offer incentives to current employees who send potential candidates in your direction. Trustworthy workers often refer trustworthy job candidates.


It can be tough to determine whether a candidate is right for the job based on their application alone. While interviews can play a major part in this process, they only reveal a small segment of the story. Conducting an interview is hardly a reliable way to judge character, responsibility and integrity.

As you go through job applications, keep references in mind. Personal and professional references can provide a clearer view of each candidate from multiple perspectives. This may give you more insight into the applicants and improve your business management capabilities.


Hiring construction workers is about more than getting the job done today. It's about getting the job done tomorrow, next week, next year and beyond while staying competitive in an ever-changing industry. It's important to think about the big picture when you hire new employees. Do they align with your long-term goals? Can they adapt to changes?

Consider refining your hiring process by developing a streamlined program or a talent recruitment plan. This system will ensure that you're constantly growing and striving for improvement, which is essential in the construction industry.

5. Offer Appealing Incentives to Younger Workers

As more and more of the older generations of construction workers begin to retire, the need for new workers will continue to increase. The effects of this labor shortage are already manifesting in project delays and limited availability. As more members of Generation Z, or those born between 1997 and 2012, begin to enter the workforce, many construction firms have launched initiatives geared toward recruiting these young workers. 

Despite these efforts and the many available job openings, a 2021 survey of Generation Z  by The Cat® Rental Store revealed that less than 2% were seriously considering a career in construction. The lack of interest from over 80% of survey participants may come from current negative perceptions of the construction industry. To successfully hire Generation Z workers for construction jobs, firms must change their recruitment strategies to appeal to this age cohort. 

Many Gen Z workers spent most of their childhoods watching their Generation X parents struggle with financial instability after the 2008 recession. As a result, many of these young workers are looking for stable jobs with a livable salary, benefits and opportunities for advancement. By offering Generation Z workers strong incentives to hire on and remain with your construction firm, you will build a workforce of loyal employees who will work hard to advance in their careers. 

Generation Z is a socially conscious generation, so members of this group want to work for companies that share their goals for positive change. Construction firms that highlight corporate responsibility programs such as volunteering or building and renovating local communities will be more successful in recruiting younger workers. Engaging with Gen Z workers as early as possible will foster a long-lasting interest that will help these young professionals become a powerful presence in the construction industry.

Gen-Z in construction study results


A high-quality workforce deserves top-tier equipment solutions. The Cat Rental Store can help you meet both your short-term and long-term goals, so browse our selection of construction equipment to learn more. To request a quote or ask questions, contact us at 1-800-RENT-CAT today and rent whatever you need from the people who do whatever it takes.

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