How to Use Rental Equipment to Grow Your Business

As your company grows, your equipment requirements will change and expand with each new project and contract. Whether you’re starting from the ground up or already have a sturdy foundation, renting can support you in every step of the business process. It’s not always viable to buy each piece of machinery when your fleet grows from a handful of units to several dozen. In comparison, the benefits of renting equipment for business solutions comes with incredible advantages.

The Cat® Rental Store digs into how short-term and long-term rental agreements can sustain your expanding business ventures. We also help you learn how versatility can meet your exact expectations and boost your competitive edge.

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The Versatility of Rental Equipment

Being a versatile, growing business means you can adapt and respond to the demands of the market and your clients. When opportunities arise, you may not always have the exact equipment you need in your fleet. By trusting the expertise of a rental dealer, your business can gain access to the right engines whenever you need it. Rentals allow you to carry out any project, making you an adaptable and competitive force in your industry.

Rentals can often help you accomplish tasks that you couldn’t otherwise achieve. While clients are often close to your base, some may be in locations that are further away. Rentals allow you to operate in various areas, supporting your expanding clientele. Renting heavy machinery can also sustain the change of environments you face from one project to the next. You may be used to working with wheeled machines, but some situations call for tracked engines and vice versa.

Essentially, being an adaptable and growing business means you have the right machine, at a specific location, at an exact time, to complete a particular job. You can replace rentals as your operations evolve to create an economical and efficient solution.

Investing in rental units also requires you to partner with a company that will examine each case and determine what you need for particular jobs. Professionals can give advice and expertise on what makes and models fare best in the forestry, construction, agriculture or landscaping industries. Outsourcing your equipment needs to the specialists gives you immediate access to versatile engines that positively impacts your project completion times.

Rental dealers have a massive inventory to aid your ever-changing work and provide full support so you can capitalize on business opportunities as they come.

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The Benefits of Rentals

In 2019, the U.S. heavy equipment rental market was worth $45 billion, with 2.1% growth. Rental solutions continue to develop as industries across the board depend on them for varying assignments. Heavy equipment programs assist upcoming, growing and mature businesses that require more than what their fleets have to offer.

There are more benefits to renting machines than affordability. The top six advantages to help expand your operations include:

1. The Right Machine at the Right Time

As you’re venturing onto new projects and contract work, you may need a machine that’s not in your existing fleet. Renting gives you the ability to match a unit to your upcoming tasks without having to wait through the buying logistics. You can quickly acquire the exact machine you need whenever you need it.

2. No Storage Expenses

The last thing you want to think about is storing your equipment. If you have several machines already, you know how much effort it takes. Or, if you’re starting and don’t have adequate space or finances, storage can be a hassle. When you rent solutions, you can leave it up to the pros to provide storage, or you can often leave your machines on site. Not having to set aside money for a warehouse allows you to spend your time and money on more vital company assets.

3. Modern Technology

Low-hour rentals often have integrated technology like data analysis, diagnostics, remote operations, automatic controls and more. Working with advanced tech gives you a competitive lead that increases productivity and efficiency. It also helps you know where to make changes to boost your bottom line.

4. No High Initial Cost

As a business owner — whether you’re new to the industry or have years of experience — investing your capital and allocating your resources is what sets you apart and helps you grow your business. Renting allows you to forgo the hefty upfront expenses of buying new engines. If you opt for a rental agreement, you pay for only what you require. As a result, you gain more flexible finances and can distribute your money to other necessary assets.

5. Rent-to-Buy Options

If you’re a business owner, contractor or manager, you may be looking to buy equipment for the long haul. Because your options are endless, choosing the make and model that best suits your applications is challenging. Renting allows you to test drive as many machines as you need to get a feel for how different brands operate. A hands-on experience shows you everything from the machine’s hydraulics to ergonomics.

6. Zero Maintenance and Repairs

Dedicating time and money to a regular maintenance schedule and necessary repairs can quickly drain your budget. With support from your rental agency, however, you don’t have to worry about hiring mechanics, finding the correct parts or conducting equipment overhauls. The dealership takes care of the maintenance and repairs, which can reduce your expenses.

Renting equipment allows you to choose weekly, monthly or yearly timespans. You dictate what works best for you, making no commitment other than what you need. Renting means you can control your production schedule and customize it to your agreement to control labor and time costs.

Other benefits of renting heavy machinery include improved cash flow, controlled project costs, a minimized fleet, no transportation expenses and reduced disposal costs.

Select From a Range of Machines

The Cat Rental Store offers Cat machines, work tools and equipment from more than 70 leading brands to aid your growing business. When taking on new projects requires individual machines outside your fleet, we have a solution for every job and industry. Our experts build a relationship with you to deliver the best value and a streamlined renting process. With more than 1,300 locations worldwide, we strive to surpass your rental expectations.

Look through our extensive inventory of heavy equipment rentals or find a location near you. If you need additional information on how rentals can benefit your company, request a quote online.

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